Zef Eisenberg Killed Throughout Land Speed Record Try.
Zef Eisenberg, the wealthy person sports nutrition company founder and tv presenter, has been killed throughout an endeavour to interrupt a people's land speed record at a constant flying field wherever he virtually died four years past.
The 47-year-old, WHO-supported fitness firm Maximuscle, died at Elvington flying field, east of the royal house, on Th afternoon. Elvington is wherever the guy TV presenter Richard Hammond was concerned in a very near-fatal accident whereas photography for BBC's high Gear in 2006.
Eisenberg was conjointly referred to as a TV presenter on the ITV4 series Speed Freaks, that was broadcast last year and control quite fifty British and world land speed athletics records. Emergency crews were known as to the flying field when reports of a "serious vehicle incident" at around four.30pm on Th.
North Yorkshire Police said: "The incident occurred throughout a British Land Speed record try and therefore the driver, 47-year-old Zef Eisenberg tragically died at the scene. Officers attended with the motorcar service, ANd an investigation is current." Motorsport conjointly aforementioned an investigation into the circumstances has begun.
After going away college at fifteen, Eisenberg competed as a musclebuilder and went on to launch Maximuscle in 1995. He oversubscribed the business to GlaxoSmithKline for £162m in 2011.
The Guernsey-based man of affairs had been concerned in a very "near-death" 230mph crash at Elvington in 2016, breaking eleven bones together with his pelvis.
Before that crash, Eisenberg had set alternative speed records at the flying field. He ran the Madmax Race Team, which tries speed records with motorcycles and cars, and holds the Guinness World Records' quickest turbine-powered bike run of 243mph, and an exploit he achieved in 2015.
Eisenberg came to athletics in 2017, despite issues he would possibly ne'er walk once more, and in 2019 he skint Idris Elba's record for the "flying mile" at Pendine Sands in Wales, setting a brand new form of 201.5mph.
Elvington was AN RAF station till 1992 and has been a well-liked motorsports venue since it became in private closely-held. An energetic flying field, the power has hosted dozens of record tries and is usually used for driving, driver coaching, photography, and alternative testing functions for professional organizations.
In 2006, Hammond was left in a very coma for two weeks with severe brain injuries when blooming a jet-powered automobile at virtually 300mph. He went on to create a full recovery.