Social media is changing day by day. It is now not all about keeping nice pictures and making friends. All the social platforms are the new place to market your brands. Let us see some of Instagram’s new features and tools which will be game-changer in 2019 in terms of social media platform.
1.) Profile change: Profile change is the first one which will attract Instagram followers with lovely tools inside and options to make your profile look cool. Well, design icons and tabs will help you make your profile good and with that mutual follower option to know who are following you and your other friends and business pages.
2.) Marketing and shopping with the latest Brands: Looking to the bright future of online marketing through social media platform Instagram will help users to scroll down the list of brands so that users can follow them before purchasing the product. Instagram is not far away from taking the first spot with the biggest list of online shoppers in the social media platform. So brands get ready to share your latest products and start tagging on Instagram. Use some important features like swipe up and tag product photos today.
3.) Story creation & ads: According to sources, over 300 million people watch Instagram stories. Future of marketing on Instagram lies in your storytelling. so create new stories of your brands with images in the feed and video and By doing this you will get a real change in followers list. Campaigning can be a good option in 2019 with storytelling for an advertisement for Brand. Many stars and Brands have already started this trend. So don’t wait. Start your branding today with storytelling.
4.) IGTV: the Best way to market your content is a video and what better than IGTV yes don’t miss this important feature. Some Brands are using this option and celebrities love this feature as many of them have used this feature. IGTV can work on mobile phones too. So open this app and upload your videos. If you have not used this option, then you are missing a trick to attract followers to your page.
5.) Use #Hastags & #Name tags: Hashtags will help you go far in Instagram and help you reach your targeted audience to grow more. Instagram post with #Hashtag averages 20% more engagement than a post with no Hashtag? So still thinking? Or forgotten to Hashtag? Use Hashtag right from today to enlarge your reach. Attract users to your page by using Hashtags in your content to increase engagement and make your Brand grow to make it more powerful and recognizable. Nametag: Gain followers faster by making it as easy as possible for potential leads and customers to follow your Instagram feed by displaying your Nametag wherever you feel is appropriate. Don’t forget to personalize them with selfies, cute emojis, and brand colours, specific annual events or holidays.
6.) Instagram filters: Celebrities like this new feature. Yes, their own Instagram filters (that have everything you want), celebs like Rihanna and even Buzzfeed have personalized Instagram filters. And we all know, celebrities love a good filter. To unlock this feature today and be a celeb right away by using these filters for your account. All these filters show how augmented reality is actually part of our lives. Or better said our Instagram lives. Augmented Reality (AR) will lighten up the social media world and will well and truly be one of the biggest Instagram trends of 2019. Augmented Reality is Next-gen technology for sure and topic to discuss and future of our social media for sure. Face filters like “cutesy” already buzzing strong – these are a form of AR and show the creative possibilities this technology has – but we’ll also see more custom stickers on Instagram, too, as more and more businesses create their own GIPHYs and stickers that can be used in Stories to promote their brand.
• Create your own brand filter.
• It will change in 2019 when you and your brand will get an instantly customized filter for your page.
• For now, start thinking about ways you can use AR and custom stickers to promote certain product lines.
7.) Stay engaged: Be lively on Instagram with daily good post and content with your personal and professional ideas with pictures videos and all. Engaging yourself constantly is a real way of Instagram marketing. And how do you drive engagement on your profile? Creating consistent content and mind you there is no good quality content. You create and people react, you observe if they like it or not. And filter out next time with good content.
Final words: These Instagram features for 2019 will allow you to create more personal connections with your following. New functionality to users, brands & marketers will give new ways to connect with more followers.